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How to Make a Personal Connection with Customers

How to Make a Personal Connection with Customers

It isn’t always enough to create and promote an outstanding product or service. Often, your sales approach matters just as much as what you’re selling. The most successful entrepreneurs create a connection with the customer by bringing their own personal touch to the sales process. People buy from people they can relate to. When business [...]

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Plan Ahead for the Year Ahead

Plan Ahead for the Year Ahead

It’s January, the start of a new year, and now is a good a time as any to look back and reflect on the course your business took the previous twelve months. But it’s also a good time to put a plan in place for 2012. So, before you get lost in the details of [...]

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Getting Ahead in a Crowded Market

Getting Ahead in a Crowded Market

It may appear that certain industries are so packed with competition these days that it’s hardly worth jumping in. But don’t let a crowded market deter you. Follow one simple rule you learned as a child and your business will get noticed and hopefully, get ahead. “One of these things is not like the other…” [...]

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Tweet Tweet: The Time has Come to Start Using Twitter for Your Business

Tweet Tweet: The Time has Come to Start Using Twitter for Your Business

First it was LinkedIn. Then it was Facebook. Now it’s Twitter. While the idea of signing up for and utilizing yet another social media tool may seem daunting, Twitter is one social media tool that business professionals utilize to promote their business in a way that is very much short and…tweet. What is This Twitter [...]

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The Family that Works Together…

The Family that Works Together…

Working with family can be…interesting. It can bring out the best in you and your relatives, as well as the worst in your working relationships. You’re related so you should all be able to work together, right? Not necessarily. No matter what your business is, the challenges of working with family members are the same. [...]

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Help Your Business Thrive: Diversify

Help Your Business Thrive: Diversify

For those of you who have survived startup and built a successful business, you may be wondering how to take the next step and grow your business beyond its current status. There are numerous possibilities, some of which are outlined here. Choosing the proper one (or ones) for your business will depend on the type [...]

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Start Getting Real About Time Management

Start Getting Real About Time Management

The dictionary defines time as “the point at which things occur.” By that definition, a simplified version would be, time is when stuff gets done. In addition to being the point at which stuff happens, time is also relative, and being able to distinguish between the two is the first step toward good time management. [...]

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Background Checks: Go Straight to the Source

Background Checks: Go Straight to the Source

The internet has, without a doubt, made our lives easier. We can stay connected to friends and family through the convenience of email and social media sites like MySpace and Facebook, and information on just about anything we want to know is a few key strokes away with search engines like Google and Yahoo. There [...]

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What Kind Of Leader Are You?

What Kind Of Leader Are You?

Lead By Example and Employees Will Follow You Anywhere “Do as I say, not as I do.” This is a motto some bosses lead by. However, the Autocratic Leadership model is becoming a thing of the past. As we move further away from the time of feudal lords circa Medieval Europe, this leadership style has [...]

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What’s the Risk? Assess the Risks to Your Business, and Hit the Road to Recovery as Quickly as Possible

What’s the Risk? Assess the Risks to Your Business, and Hit the Road to Recovery as Quickly as Possible

It’s bound to happen: an employee is badly injured, a power outage knocks out your computer system, or bad weather takes out your equipment or your facility. Unexpected emergencies can momentarily shut down operations, or even worse, put you out of business for extended periods of time, forcing your customers to go elsewhere—and stay there. [...]

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